Why Choose IQ 170?
We provide fractional growth and marketing leadership along with proven playbooks to help B2B SaaS and AI native companies scale with confidence. Our collaborative approach, strategic insight, and focus on measurable outcomes help transform growth challenges into structured systems that drive pipeline, revenue, and long term success.
AI Driven Expertise
We combine deep B2B SaaS marketing experience with advanced AI driven insights to help technology companies grow more efficiently. Our team applies modern tools and data driven approaches across strategy, targeting, and campaign optimization to uncover the growth levers that matter most.
Collaboration & Transparency
We prioritize collaboration and transparency throughout our client relationships. By working closely with your team, we ensure alignment on goals, strategy, and execution, fostering a partnership that drives mutual success.
Customized Solutions
We understand that no two businesses are the same. Our team takes the time to understand your specific challenges, goals, and market conditions, crafting customized marketing solutions that align perfectly with your unique needs and objectives.
Proven Track Record
Our success stories speak for themselves. We have a proven track record of helping SaaS companies achieve significant growth and market penetration. Partner with us to leverage our expertise and achieve your business goals.
Your Strategic Growth Partner
We don’t Shoot to Miss.
We Deliver Results. Every time.
We are your strategic growth partner, dedicated to unlocking your company’s full potential. With a relentless focus on innovation and data-driven strategies, we consistently deliver measurable results that drive your business forward.
45+
Years of Team Experience
6+
Domain Experts
90+
Projects Completed
How can IQ170 help companies accelerate growth through strategy, leadership, and execution?
Our fractional marketing leadership offers strategic leadership, aligning marketing strategies with your business objectives. With extensive expertise on a part-time, interim, or project basis, our CMO provides cost-effective marketing leadership tailored to your company’s needs.
Tailored to your company’s stage, our fractional CMO will design and execute a go-to-market strategy to accelerate your growth and achieve your business goals.
Increase MRR & ARR
Drive Revenue Growth: Implement strategies to maximize MRR and ARR through Demand Gen & ABM Campaigns, pricing optimization, upselling, and expansion revenue tactics.
Strategic Account Management: Focus on nurturing existing accounts and expanding their value through targeted strategies and personalized offerings.
Increase MQL’s & MQA’s
Expand Market Reach: Enhance demand generation efforts to attract qualified leads and engage accounts through targeted campaigns and personalized outreach.
Optimized Lead Nurturing: Implement effective lead nurturing programs to guide prospects through the buyer’s journey and increase conversion rates.
Reduce Churn
Enhance Customer Success: Strengthen customer success initiatives to improve satisfaction and retention rates, reducing churn through proactive support and engagement.
Churn Analysis & Intervention: Utilize data-driven insights to identify churn triggers and implement preemptive measures to enhance customer retention.
Reduce CAC
Optimize Acquisition Channels: Diversify and optimize marketing channels to reduce CAC while maintaining lead quality and conversion rates.
Efficient Conversion Strategies: Streamline sales and marketing processes to improve efficiency and lower acquisition costs per customer acquired.
AI Powered Marketing
AI Driven Growth Systems: Implement AI powered tools & frameworks across targeting, segmentation, and campaign optimization to improve marketing precision and efficiency.
Marketing AI Transformation: Help teams integrate AI into their marketing and demand generation processes to automate workflows, and improve pipeline generation.
Increase Sales Funnel Velocity
Accelerate Sales Cycle: Implement strategies to streamline the sales process, reduce friction, and increase the speed at which leads progress through the funnel.
Lead Qualification & Prioritization: Improve lead scoring and prioritization strategies to focus efforts on high-value opportunities and shorten time-to-close.
Our Commitment
At IQ 170, our top priority is to ensure we consistently deliver top-quality work with the utmost respect and integrity for our clients.
We are committed to forging lasting partnerships built on trust, transparency, and measurable success. Should you choose to collaborate with us, we look forward to applying all our resources to elevate your business to new heights.
Thank you for considering us as your growth partner. Your trust in us will be repaid in full through our unwavering commitment to your growth and success – that’s our promise.
Sedan Kureshi
Managing Partner
TESTIMONIALS
Industry Leaders Praise Their Great Experience with IQ 170
Sedan has been instrumental in helping us strengthen our growth engine. As our Growth Lead, he brought a much more structured approach to demand generation and customer acquisition, and we saw a real improvement in both execution and results. He was deeply invested in our success and always felt like an extension of the team. I’d highly recommend him.
CMO
Manufacturing B2B SaaS, $15M+ ARR
IQ 170 helped us bring much more clarity to marketing attribution and where we should be investing for growth. Their approach to program prioritization and revenue optimization gave us a better framework for deciding what to scale, what to change, and where to focus our resources. They’ve been a valuable strategic partner for our team.
CMO
Enterprise SaaS, $40M+ ARR
Working with Sedan gave us much more clarity around our marketing strategy and where our resources should be focused. He brought a disciplined approach to planning, prioritization and spend, which helped us make better decisions and improve ROI. I’d highly recommend Sedan to any company looking for a strong, hands-on growth leader.
CMO
EdTech SaaS, $30M+ ARR
Sedan made a noticeable impact on our demand generation performance. His approach helped improve account engagement and conversion, but what I appreciated most was his ability to connect marketing activity back to pipeline and sales outcomes. He brought both creativity and discipline to the work and was a strong partner to the sales team.
VP Sales
IoT Solutions SaaS, $80M+ ARR
IQ 170 gave us a much clearer view of where our next growth opportunities were. Their ABM, growth lever and customer experience analysis surfaced opportunities we hadn’t been fully capitalizing on and helped us prioritize where to focus next. The work was practical, commercially grounded and directly relevant to our growth strategy.
CEO
AI/ML SaaS, $20M+ ARR